market research

English Thesaurus

1. research that gathers and analyzes information about the moving of good or services from producer to consumer (noun.act)

hypernym	:	research,
definition	:	systematic investigation to establish facts (noun.act)

hyponym	:	market analysis,
definition	:	marketing research that yields information about the marketplace (noun.act)

hyponym	:	product research,
definition	:	marketing research that yields information about desired characteristics of the product or service (noun.act)

hyponym	:	consumer research,
definition	:	marketing research that yields information about the motives and needs of different classes of consumers (noun.act)